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What happened
On October 15, 2025, Apple introduced its new M5 chip, which powers the latest versions of the iPad Pro, MacBook Pro, and Vision Pro. The M5 chip boasts over four times the peak GPU compute performance compared to its predecessor, the M4, and offers up to 3.5 times the AI performance for the iPad Pro. The new iPad Pro features faster cellular data performance and improved storage speeds, with prices starting at $999. The 14-inch MacBook Pro is also upgraded, featuring enhanced graphics performance and a battery life of up to 24 hours, starting at $1,599. The Vision Pro, now equipped with the M5 chip, enhances display rendering and AI features, maintaining its price at $3,499. These advancements reflect Apple's commitment to improving device performance and user experience.
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Key insights
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1
Significant AI Performance Boost
The M5 chip offers up to 3.5 times better AI performance for the iPad Pro.
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2
Enhanced Graphics for MacBook
The new MacBook Pro features graphics performance up to 1.6 times better than its predecessor.
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3
Improved Battery Life
The Vision Pro now provides an additional 30 minutes of battery life.
Takeaways
Apple's launch of the M5 chip and new devices marks a significant step in enhancing performance and user experience, reinforcing its competitive edge in the tech industry.